Drupal Website Development & Marketing Ideas - The Launch

We use Drupal, an open source web application framework with a CMS bolted to it, to make websites. So, naturally, these blog posts are about ideas loosely related to Drupal. Hopefully, they will help improve your website and business. From SEO, E-comm, promotion, conversion rates, usability, website optimization, testing, open source CMS, website development, web design, business development, customer service, social ecommerce, social information management, community software solutions, social media, collaboration and knowledge management to marketing and innovation.

Title Sub-title
How Social Media and Web 2.0 Work In Business

Web 2.0, social software has to be used to be fully appreciated.

Enterprise COBOL Applications Meet Web 2.0 - Social Software

Some 75% of the world's businesses data is still processed in Cobol.

Marketing 1.0 to 2.0 considerations

Can brands cope with consumer participation?

Mobile Social Networking and Communities Growing

Think foursquares.

Social Applications Will Thrive In A Recession

"...social applications are about consideration, not awareness. Blogs, word of mouth, social networks... they're about people connecting with other people."

Managing open innovation - tapping external talent

Three great tips for any size organization wanting to tap external ideas.

Is Your Corporate IT Age Showing?

How innovations like social networks, RSS, microblogs, wikis and mashups will translate into enterprise profits.

Expertly filtering the wisdom of crowds

Organizations trying to capture the wisdom of crowds (employees, customers, partners) are using social networking software - web 2.0 technologies.

What is "social networking technology"?

Defining social networking technology.

Is the curse of knowledge killing innovation?

Please - we can't read your mind.

Business Technology Trends to Watch

Many of these business trends and processes can be implemented using web 2.0 technologies and social software applications.

What do we call personal information management when it moves into shared online spaces?

The net is getting smarter... Things change fast these days... Knowledge, deep smarts, information, data are everywhere... So, people who have the ability, all of us, to imagine and connect dots will thrive.

Learning Social Information Management

How-to video on del.icio.us and social bookmarking.

Harnessing Innovation Using "The Global Brain".

Companies are reaching beyond their R&D labs to tap individuals and organizations outside their corporate boundaries.

Younger Generations Use Technology Differently

Not only do younger generations perceive technology differently from their elders, but they use it differently, too.