We've seen many business websites get lost in content about the business, caught up in graphics, and focused on how great they are. Many sites lose the business value proposition message altogether. Here are five questions to consider when planning your website or redesign to help keep you on track.
marketing competition goals website smbsThere are six externalities that bring about change. They are regulation, capital markets, competition, technology, globalization and customers. When any of these external contexts changes radically and the company is either unable or unwilling to change, it often results in failure.
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