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Realistic Customer Feedback

Social network software (Ideascape) pushes customer feedbabck further than was possible with traditional focus groups and surveys. Users submit product development ideas into an ongoing contest for approval by their peers. Ideas rated highly by other users bubble up to the top of the list, providing submitters with notoriety as well as reward incentives. Corporate marketers can take the highest-potential ideas into their own product development process.

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Advancing Insights - Keeping an Eye on Distant Events

"Information Anxiety" and Keeping Up

The myth of "keeping up" by Kathy Sierra from headrush.

Kathy offers her tips on keeping up with information anxiety.

"Find the best aggregators

Aggregators become increasingly more important. Finding the right person, business, web site, etc. who does the best job of filtering (attenuating) in a specific area adds time to your life.

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Cut the redundancy!

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"Enterprise 2.0: The Dawn of Emergent Collaboration"

Interesting piece from MIT Sloan about enterprise social networking software. I suppose the uptick or rate of adoption for businesses will accelerate in 2006 and 2007. LOL We've been spouting off about corporate social software, web 2.0 stuff for over three years to businesses that remain clueless. Of course, it's great to see Mr. McAfee introduce and explain Enterprise 2.0 (social-software, web-2.0) concepts in terms, hopefully, managers will GET.

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Teaching, Training plus Web 2.0 and Social Software

Web 2.0: A New Wave of Innovation for Teaching and Learning? by Bryan Alexander

Mr. Alexander pens a good web 2.0 primer for an educator in any organization, including business. But, he concedes rightfully so, ..."this movement deems continuous improvement to be a hallmark of such projects."

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