"Each year, Datatran Media conducts its annual survey to capture insights from marketers around the globe. This year, Datran Media asked marketers to address their toughest challenges in this increasingly difficult economy. The results of the survey reveal significant optimism towards 2010 marketing and advertising spending, after a decline in 2009. "
Business Development Ideas roi marketing search email web analytics website goals channels measurement targeting audiance
Business owners who are wondering how best to attract the attention of Facebook users might want to favor video and images over lots and lots of text. Fresh Hitwise data shows that Facebook users prefer broadcast media over print sources when it comes to news.
Heather Hopkins recently looked at what news and media websites Facebook users most often visit after getting their social media fix. The list includes the Weather Channel, CNN, Yahoo News, MSNBC, People Magazine, Fox News, Google News, AccuWeather, Topix, and the Drudge Report.social media marketing facebook startegy seo traffic
Google has put together a best practices paper for B2B marketers who wish to utilize YouTube as a tool in their strategies. The paper, which is free to download covers basics about using YouTube for marketing. "YouTube: Best Practices for the B2B Marketer".social media marketing search youtube seo b2b guide how-to youtube for business
We've seen many business websites get lost in content about the business, caught up in graphics, and focused on how great they are. Many sites lose the business value proposition message altogether. Here are five questions to consider when planning your website or redesign to help keep you on track.marketing competition goals website smbs
The all-knowing Wikipedia defines social media as "Internet-based tools for sharing and discussing information among human beings." But really, social media is about connecting, interacting, and sharing online.
From a promotional and marketing perspective, things are not so clear cut or easy. The biggest problem is that some people think of social media as just one more channel to push sales. You can but you have to do it gently and with your customers interests first. This is not a position for an intern.social media marketing strategy social media seo promotion real time search