The following two posts are about advertising and new business models. My interests in them is about how we learn new things, share ideas, social information management (SIM) and flow in a workplace social network or community. In other words, how do we create a rich learning environment? One that helps employees and stakeholders sort through the clutter?
Note: I'm grateful for smart people like Mr. Hagel and Ms. Dyson. They help me clarify ideas that I simply don't have the time or skill to write about.
"A NEW fad is sweeping across Silicon Valley, causing excitement, confusion and hyperbole not seen since the dotcom bubble. It began in May, when Mark Zuckerberg, ten days after turning 23, took the stage in a San Francisco warehouse and announced that he was opening up Facebook to outside programmers. Anyone can now build little programs, or - widgets, into the network. To illustrate his idea, Mr Zuckerberg projected onto the wall behind him a social graphic pattern of nodes representing Facebook users and the links among them.
Business development idea - the growing market for business social networking software and community solutions as a new communications tool. That's right. Email is dying and knowledge workers really want to work together - collaborate - to get their work done.
This is the what and how of social information management
YouTube: Web 2.0 ... The Machine is Us/ing Us via Digital Ethnography @ Kansas University
We can all act on our imaginations farther, faster, deeper and cheaper than ever before.
I came across an article about teams "working together when apart" that offers ideas for business social networking software. Especially the part about developing personal profiles where team members can quickly learn about each other - expertise locator, and work together. Check out the demo.
From CW, "Enterprise mashups meet SOA"
If ya been reading our blog you'll remember that we blogged about these ideas before - the mashup, the api, in the enterprise. If your new, check out the CW piece.
Take two services, add a connector, and call the right customer in the morning.