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Social networking software gives business the blues.

Social Networking Software - Community Drivien Sites - Collaborative Tools

Creating communities, connecting people, sharing knowledge, capturing ideas, and spurring mashups scares the hell out of most organizations, businesses, and associations.

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E-comm and Social Network Sites

Creating Social Network Sites and Community Driven ones for E-comm. 

Lately, we've been working with retailers on setting up community based sites, social networks, to help them engage customers. Although, the idea is not really new, think Amazon, the user marketing approach breaks new ground. What's interesting here is that the customers will be writing the product descriptions. But what's really cool is that customers, in some cases, will help set pricing. So, we'll have dynamic pricing on some products/services.

Stay tuned.

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Purpose Driven Social Network Software

Christopher Carfi, The Social Customer Manifesto, has pulled together ten good reasons why business development managers should consider using social network solutions and community software solutions. I've snagged the bullets but go a head and read his full post.

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Communications Scale with Social Networks

Most social network platforms we set-up and run are for business organizations. Organizations that want to connect people, ideas and information - mashups - so they can improve decision making and performance amongst employees, customers, suppliers, etc. But some of the ideas Mr. Young writes about, scaling self-expression, reach of distribution, and decentralizing the ecosystem apply to what we enable inside businesses.

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Doorways to Innovation

Free business development ideas on innovation and open collaboration. We strongly believe greats ideas are everywhere - even outside the company walls. Both, innovation and open collaboration, are great processes that demand a framework, say, a social network system or a community application approach.

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