RDF is a W3C standard for modeling and sharing distributed knowledge based on a decentralized open-world assumption. Any knowledge about anything can be decomposed into triples (3-tuples) consisting of subject, predicate, and object; essentially, RDF is the lowest common denominator for exchanging data between systems.
How many times a day does - What do you think - get asked? Who's asking? Your customers, your employees, your suppliers, your kids, your friends, strangers, the media, colleagues. It seems everybody wants to know what you think.
Equally important is who is answering the question. Why, because more people can and do freely volenteer information - user generated content - about what they think. People on the net are organizing around interests and sharing reviews, images, videos, podcasts, votes, recommendations. They are writing to the web using social software applications.
You know, the static ones with old information. Or one where you couldn't find the information you wanted? The kind where the customers needs were an after thought. I dread those. You see them all over the web. From small business sites to medium ones and even large company sites. They all suck.
Understanding online communities, social media, social media tools, and social commerce are important to your business, and you need to spend some quality time using them to really get what they're all about. The power of user-driven tools lies in the using.
I've been using del.icio.us (social bookmarking site) for the last three years to bookmark and share what I find interesting on the net. Also, I use it as my primary search tool. Google/Yahoo are great for the generic stuff but for the meaningful stuff I use del.icio.us. Why? Easy, most of the bookmarks to web pages are intelligently filtered, noted, and tagged. Plus, I can find and make connections with others.
Not so fast. I often times get caught up in what I know about social networking and information management - the curse of knowledge. I assume that most people are familiar with the ideas of social information management. They aren't.
But companies aren't replicating the free-flowing exchange that has been a hallmark of the broader blogosphere. Rather, companies are trying to harness that freedom and conform it to business needs, with forward-thinking companies using strategic planning and formal policies to shape the use of blogs and other Web 2.0 tools to drive more communication and collaboration among workers.
Bringing on the blogs
" Akanksha Goel, newly appointed Editor-in-Chief of Stuff Singapore -- a gadgets and technology lifestyle publication launched in the UK five years ago -- is a final-year marketing and corporate communication student at Singapore Management University. Goel, who also helped organise Asia's first PodCamp held at the university recently, talked to Knowledge@SMU about how social media compels us to rethink culture, and why companies should take advantage of these new channels to grow their businesses."