The reach around corporate blog.
On Jeremy Wrights Ensight Blog he has a list of "How
Many Fortune 500’s are Blogging."
Interesting.
I would have thought that there would be more blogging considering all the hype
about blogs the last six months. I can't remember where I read it, but i think
Doc
Searls or Dave
Winer said corporate blogs is an oxymoron. Well, I guess
you can say some companys are getting the idea of a reach-around instead of
the same old corporate speak and marketing bs.
Businesses need to do more. They
need to invite their customers, employees, and partners to the party and give
them access to tools to collaborate on ideas and co-create offerings to help
everyone move forward.