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Taking action with their dollars.

I get really excited about all the new ideas I come across in the blogosphere but most of the people I know don't even know what a blog is. I usually give my 30 sec pitch and that's that. But if you take a look at what's happening with mainstream media (Donata Communications) and here (buzz machine) you get a clear picture of why self-publishing, blogging is taking off. What's more, social software will have a greater impact on society than TV.

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What's so productive about blogging?

You can find/discover ideas from the web/blogosphere and shape them into whatever or wherever they fit or makes sense. In this case, I am talking about a simple idea for businesses to interact with customers that has far-ranging implications on work and play.

Wikis, Weblogs and RSS: What Does the New Internet Mean for Business? from [email protected]

The Internet may be entering a new phase:

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Because markets are changing faster than businesses

Today, your brand is being watched, augmented, and de-located. People are writing their own stories, thoughts, ideas, and developing new products and services using social media technologies. These simple social networking and web 2.0 technologies and services: Blogs, Wikis, Forums, Tagging, Podcasts, and RSS are connecting people and information in new ways, conversations, faster than you can say oh shit.

What, how, and where people are discovering new ideas.

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