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Drupal Development Overview

Get a smart website, Drupal 9, that works for you. One that helps your site visitors become customers.
  • Who will be visiting the site?
  • What will they be trying to accomplish?
  • What action do you want them to take? e.g. buy something - send you an email - download a file - call you - generate a lead?
  • How do you ensure this - call to action - matches up with what they are trying to accomplish?
  • In other words, what do they need to know/feel/believe in order to confidently take that action?
  1. Website Analysis and design gather and organize your content and information - information architecture and taxonomy organization. From here we develop scenarios to build out the site.
  2. Website Build > This is the stage where we install software, add wireframes, navigation, test / fix, tweak, and conduct usability testing.
  3. Website Training > Teach users how to use the content management system. Follow up.

Each phase produces a set of documents that moves the process forward. All of these phases run concurrently. We start usability testing early and do it often. We use profiles of your prospective site visitors to answer some of the above questions in the absence of real data. 

website optimization and testing for bounce rate

This is important. Most internet users are trying to accomplish a task, say find information or buy something. They scan websites at 60 mph. Without great website usability, your opportunities for conversions will diminish. Internet users may want what you have and will try to muddle through your website. But, don't count on too many of them completing a task or taking an action. In other words - conversions go to...

A note about web content development. We provide services for writing and optimizing website content. Content covers a lot of stuff in addition to copy on pages. Things like link names, title tags, page titles, alt tags, task names, meta data, image names and descriptions, and call-to-action buttons. These pieces of website content all have to work together for a site to be usable and effective.

Project documentation

Content audit/inventory, Site map, Wireframes, Style guide

We use a CMS Drupal to build simple to complex website applications. Read, What about Drupal Development.