These twelve steps are based on AA. Most of them are counter intuitive and apply on a personal level. I know there are thousands of books on change but none of them are as effective or as open source like as AA. Besides, the idea of spirituality - having an open mind and getting over your ego - has a direct correlation with web 2.0 and social software applications. Strange stuff, huh?
Forbes has several articles on the many changes that are disrupting business